Advertising Standards Authority Tombola Bingo is the latest online casino to get disciplined by the Advertising Standards Authority. The casino lost one of their ads, even though they claim they alerted the government of the contents of the advertisement.
The UK developed the ASA to ensure that regulations were being followed for advertisements for online casinos. The ads had become a little too racy for many people in the UK, and the government intervened.
Since the ASA has been on the job, there have been several casinos that have had their ads pulled because of the content. Some of the ads were too explicit for children, while others were simply dropped because of their use of different idea to promote problem gambling.
The Tombola Bingo ad was booted because of one compliant that said the use of a fairground was appealing to children. The one complaint was enough for the ASA to take action.
Tombola Bingo, however, is now arguing that they alerted the government of the ads contents. Their argument has fallen on deaf ears, and the ad is still not permitted to be run.
The ASA had to come on strong in the battle against the provocative ads to ensure that all online casino operators knew they meant business. Now the ASA is coming under scrutiny for perhaps being too strict, with opponents of the ad bans pointing to the Tombola Bingo ad as evidence.
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